Sustainable Entrepreneurship Education: A Comparative Approach

Donald L. Lester, John V. Mullane

Abstract


Entrepreneurship programs have flourished at the university level over the last three decades. Two educational programs in entrepreneurship are presented. The first was developed without a solid base in strategic management principles, hastily put together to take advantage of market timing due to the widespread popularity of such programs. This program is compared to another program with decided competitive advantages developed through the bundling of valuable and rare resources and capabilities advocated by strategic management scholars as necessary for long term success.

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